Snapchat Ads
Connect with a highly engaged mobile-first audience through Snapchat's visual advertising platform.
Quick Start
- Connect Your Snapchat Account
- Create Your Ad Account
- Launch your first campaign
Ad Formats
- Snap Ads - Full-screen vertical video ads
- Story Ads - Branded tiles in Discover
- Collection Ads - Showcase multiple products
- AR Lenses - Interactive augmented reality experiences
Key Features
Creative Tools
- Snap Publisher
- Video templates
- AR Lens Studio
- Instant Create
Audience Targeting
- Demographics
- Interests and behaviors
- Location targeting
- Custom audiences
Best Practices
- Use vertical video (9:16 ratio)
- Keep content under 10 seconds
- Include clear CTAs
- Test different creative formats
- Use sound and motion