Features
Campaign Management
Campaigns

Campaign Management

Centralized Campaign Control

Manage all your advertising campaigns from one unified dashboard.

Campaign Creation

Quick Start

  1. Choose platform(s)
  2. Select objective
  3. Define audience
  4. Set budget
  5. Create ads
  6. Launch

Supported Platforms

  • Facebook & Instagram
  • Google Ads
  • LinkedIn
  • TikTok
  • Snapchat
  • Spotify

Campaign Types

Awareness Campaigns

  • Brand recognition
  • Reach maximization
  • Video views
  • Traffic generation

Conversion Campaigns

  • Lead generation
  • Sales/purchases
  • App installs
  • Form submissions

Engagement Campaigns

  • Page likes
  • Post engagement
  • Event responses
  • Message replies

Management Features

Budget Control

  • Daily/lifetime budgets
  • Bid strategies
  • Spend pacing
  • Cost caps

Scheduling

  • Start/end dates
  • Dayparting
  • Time zones
  • Flight dates

Targeting

  • Demographics
  • Interests
  • Behaviors
  • Custom audiences

Optimization Tools

A/B Testing

  • Creative variants
  • Audience splits
  • Placement tests
  • Landing pages

Performance Tracking

  • Real-time metrics
  • Conversion tracking
  • ROI calculation
  • Attribution models

Automated Rules

  • Pause underperformers
  • Scale winners
  • Budget adjustments
  • Bid optimization

Bulk Operations

Mass Editing

  • Update multiple campaigns
  • Bulk status changes
  • Global adjustments
  • Template application

Import/Export

  • CSV uploads
  • Bulk creation
  • Data export
  • Backup/restore

Duplication

  • Copy campaigns
  • Cross-platform cloning
  • Template creation
  • Test variations

Reporting

Dashboard Views

  • Performance summary
  • Platform breakdown
  • Time comparisons
  • Goal tracking

Custom Reports

  • Metric selection
  • Date ranges
  • Segmentation
  • Scheduling

Data Export

  • Excel/CSV
  • PDF reports
  • API access
  • Integrations

Advanced Features

Multi-Account Management

  • Client accounts
  • Team access
  • Permission levels

Automation

  • Campaign rules
  • Workflow triggers
  • Alert systems
  • Auto-optimization

Integration

  • CRM systems
  • Analytics tools
  • Marketing platforms
  • Custom webhooks

Best Practices

  1. Structure: Organize campaigns logically
  2. Naming: Use consistent conventions
  3. Testing: Always run experiments
  4. Monitoring: Check daily performance
  5. Documentation: Track changes and results

Troubleshooting

Low Performance:

  • Review targeting
  • Check creative quality
  • Adjust budgets
  • Test new angles

High Costs:

  • Refine audiences
  • Improve relevance
  • Test bid strategies
  • Optimize landing pages

Next Steps

QuickstartOptimization